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Media Interview Success

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Being asked to do a radio or television interview can be a daunting prospect. But if you prepare well and are aware of how the media works, the process will go quite smoothly.

The first thing you should do when asked to do a radio or television interview is say, yes, then control the panic that may set in.

A lot of people unfamiliar with doing an on-air interview are daunted by the prospect and get very nervous. This fear can stop us moving ahead and saying no to the chance of promoting our businesses. You need to put this fear into its right perspective ? what is the worst thing that is going to happen to you?